Rhino Rack Kiosk
An smoother in-store search experience for Rhino Rack customers.
As Rhino Rack have a vast selection of products and accessories – all tailored to different models of vehicles and years – it can be an overwhelming experience for the customer to find, or even work out what to look for, when purchasing a roof mount solution for their vehicle.
My role
Designer
App Design, UX/UI, Print Media, Digital Marketing, Interactive Design, Product Design
Client
Rhino Rack
Agency
Tonic the Agency
Year
2022
The Challenge
In order to simplify the search process for customers in store and minimise the need for a Sales Rep to assist, Rhino-Rack were looking to launch a digital Kiosk within their showrooms and display centres. They knew we had the technical expertise and creative talent to make this happen.
The Strategy
We decided to create and build a unique ‘Fit my vehicle’ user journey for the in-store kiosk that would allow customers to search for products based on their car model or car registration – helping simplify the search experience and reduce the time needed to find relevant products for their vehicle.
The Solution
Simplifying the whole search process the experience through an intuitive, easy-to-fill in app that directed the customer to products designed for their vehicle, and captured their data for future visits – saving everyone time, this time and next time!